Let me start by saying that this is a snippet of my journey. Wherever your journey starts, and whatever small steps it starts with, you’re on the journey and that’s what counts.

If you want to learn more about this company because you’re jazzed about reforming skincare regulations or you need a safer mascara I’m stoked to support you on your journey!

Here’s a little bit about mine.

When I learned about aluminum in deodorant, I opted for aluminum-free deodorant (ie I still sweat, but don’t stink). When I heard about SLS I tried to find shampoo alternatives, and when I read about the dirty dozen fruits/veggies I prioritized organic and local veg when I could.

Then, when I got pregnant with Oak I took a deeper scan of all the things I was putting in and on my body. Although I was doing pretty good in most ways, there were still a lot of areas I could improve. So, I got to work.

I’ve become more diligent in researching products specifically in my skincare routine. I didn’t realize how unregulated the skincare industry was, and I often relied on the label of “natural” or “organic” to guide my buying. However, it turns out, there is no legal definition for “herbal”, “natural” or “organic” ingredients. This video is incredibly informative about this and other shockers in the cosmetic industry.

I also started wearing moisturizer with an spf every day.

I came across Beautycounter a few years ago, but it wasn’t until this year that I decided to try it out (this was the first product I used. I LOVE it.).

I am a full-time mom, part-time consultant, part-time coach and moonlight as a friend and ladies-night attendee. I’ve never worn much makeup, but when I go out with the girls or head to a school evaluation I put on a little mascara, maybe some eye shadow and eye liner. Any high school friends reading this are already shocked, I’m sure. I NEVER wore makeup except when someone wanted to do a makeover on me!

I came across Beautycounter because someone I trust shared how diligent the company was in testing all their products to ensure they met higher standards both in safety and performance. I looked into it, and was so giddy about the idea that I could save time and energy by trusting one company to provide an incredible cleanser and mascara and spf moisturizer. Saving time is such a gift to me in this season.

The average woman uses 12 skincare products a day, and the average guy uses 6. Right now, when I run out of a product I’ve been using, I’m trying out a Beautycounter alternative to see if it works. They have a 60 day return policy so it’s great to try things out.

I still use other products like Schmidt’s deodorant and Ethique shampoo, but here are the Beautycounter products I’m totally loving right now:

  • Overnight Resurfacing Peel Good-bye dull, postpartum skin!
  • Lengthening Mascara I didn’t realize just how scared I’ve been about what was going on my eyelashes/in contact with my eyes until this product. I wear this mascara every day when I used to only wear mascara if I had a big meeting or fancy night out.
  • Countertime regimen I’m pretty sure my 55 year old self is already saying “Thank you!” for taking care of my skin with these amazing products. I have been using this regimen twice a day for two weeks and it is the nicest thing I’ve done to my skin (besides drink tons of water) in years.
  • Flawless in Five This is a great set to refresh the essentials – I love the mascara and dew skin tinted moisturizer for summertime sunny day spf.

I am so thrilled to partner with Beautycounter in sharing safer skincare and cosmetic products with all my peeps. Send me a note if you want to talk more about this stuff!

Thanks for reading about why it matters to this little mama what I put on my skin. I hope you’re taking good care of your body today too!